---
title: "Luma AI revenue and valuation"
description: "Luma AI's revenue is estimated at $119M–$280M. Valued at $4B after raising $1.06B. Funding rounds and competitors."
url: https://www.tryspecter.com/revenue-valuation/luma-ai.md
canonical_url: https://www.tryspecter.com/revenue-valuation/luma-ai
publisher: Specter
last_updated: 2026-11-01
---

# Luma AI revenue and valuation

Specter estimates Luma AI's annual revenue at $119M to $280M and its valuation at $3.06B to $5.62B. The company was priced at $4B in November 2025.

Luma AI generates photorealistic images and videos from prompts.

- Estimated revenue: $119M to $280M (October 2026)
- Estimated valuation: $3.06B to $5.62B (October 2026)
- Total funding: $1.06B
- Founded: 2021
- Headquarters: Palo Alto, United States
- Employees: 497
- Sector: AI media
- Specter Rank: #426,613

## Luma AI revenue

Specter's model puts current revenue between $119M and $280M.

| Month | Specter estimate | Low | High |
| --- | --- | --- | --- |
| October 2026 | $200M | $119M | $280M |
| September 2026 | $177M | $115M | $240M |
| August 2026 | $165M | $109M | $220M |
| July 2026 | $164M | $101M | $230M |
| June 2026 | $160M | $96M | $220M |
| May 2026 | $220M | $104M | $330M |
| April 2026 | $171M | $86M | $250M |
| March 2026 | $149M | $71M | $230M |
| February 2026 | $151M | $68M | $230M |
| January 2026 | $144M | $66M | $220M |
| December 2025 | $149M | $70M | $230M |
| November 2025 | $140M | $76M | $200M |
| October 2025 | $88M | $36M | $141M |
| September 2025 | $94M | $35M | $152M |
| August 2025 | $96M | $32M | $160M |
| July 2025 | $97M | $35M | $159M |
| June 2025 | $86M | $35M | $138M |
| May 2025 | $80M | $30M | $130M |
| April 2025 | $88M | $32M | $144M |
| March 2025 | $77M | $30M | $124M |
| February 2025 | $87M | $38M | $137M |
| January 2025 | $81M | $38M | $125M |
| December 2024 | $83M | $37M | $129M |
| November 2024 | $62M | $23M | $101M |
| October 2024 | $59M | $19M | $99M |
| September 2024 | $49M | $18M | $80M |
| August 2024 | $53M | $24M | $83M |
| July 2024 | $60M | $34M | $86M |
| June 2024 | $29M | $13M | $45M |

## Luma AI valuation

Luma AI was valued at $4B at its Series C in November 2025. Specter's live estimate sits between $3.06B and $5.62B.

| Month | Specter estimate | Low | High |
| --- | --- | --- | --- |
| October 2026 | $4.15B | $3.06B | $5.62B |
| September 2026 | $3.75B | $2.56B | $5.5B |
| August 2026 | $3.78B | $2.58B | $5.55B |
| July 2026 | $3.8B | $2.73B | $5.29B |
| June 2026 | $3.84B | $2.85B | $5.17B |
| May 2026 | $3.83B | $2.91B | $5.04B |
| April 2026 | $3.86B | $3.02B | $4.93B |
| March 2026 | $3.95B | $3.2B | $4.88B |
| February 2026 | $4B | $3.33B | $4.81B |
| January 2026 | $4B | $3.33B | $4.81B |
| December 2025 | $4B | $3.33B | $4.81B |
| November 2025 | $4B | $3.33B | $4.81B |
| October 2025 | $1.91B | $1.01B | $3.39B |
| September 2025 | $1.94B | $1.12B | $4.03B |
| August 2025 | $2.09B | $1.17B | $4.02B |
| July 2025 | $2.02B | $1.17B | $4.02B |
| June 2025 | $1.8B | $1.1B | $3.4B |
| May 2025 | $1.75B | $1.12B | $3.36B |
| April 2025 | $1.74B | $1.14B | $3.39B |
| March 2025 | $1.5B | $1.07B | $3.34B |
| February 2025 | $1.71B | $1.18B | $3.28B |
| January 2025 | $1.71B | $1.17B | $3.23B |
| December 2024 | $1.84B | $1.45B | $3.25B |
| November 2024 | $830M | $550M | $2.64B |
| October 2024 | $850M | $580M | $2.65B |
| September 2024 | $790M | $560M | $2.99B |
| August 2024 | $750M | $530M | $2.87B |
| July 2024 | $790M | $470M | $1.59B |
| June 2024 | $580M | $420M | $1.22B |

| Reported valuation | Month | Source |
| --- | --- | --- |
| $4B | February 2026 | [semafor.com](https://www.semafor.com/article/02/16/2026/video-ai-startup-shifts-compute-to-saudi-as-ai-chips-arrive) |
| $4B | January 2026 | [techcrunch.com](https://techcrunch.com/2026/01/19/here-are-the-49-us-ai-startups-that-have-raised-100m-or-more-in-2025/) |
| $4B | December 2025 | [techround.co.uk](https://techround.co.uk/startups/10-funding-rounds-to-know-about-in-november-2025/) |
| $4B | November 2025 | Funding round |

## Luma AI funding rounds

| Date | Round | Raised | Post-money | Lead investors |
| --- | --- | --- | --- | --- |
| 19 Nov 2025 | Series C | $900M | $4B | HUMAIN |
| 6 Dec 2024 | Series B | $90M | Undisclosed | Undisclosed |
| 9 Jan 2024 | Series B | $43M | Undisclosed | Andreessen Horowitz |
| 20 Mar 2023 | Series A | $20M | Undisclosed | Amplify Partners |
| 29 Oct 2021 | Seed | $4.3M | Undisclosed | Matrix |

## Luma AI vs competitors

The generative video market splits between high-fidelity creative suites and business-focused production platforms.

| Company | Estimated revenue | Estimated valuation |
| --- | --- | --- |
| Luma AI | $119M–$280M | $3.06B–$5.62B |
| Runway (runway.com) | $166M–$250M | $5.13B–$7.7B |
| Kling AI (kling.ai) | $520M–$850M | $13.7B–$19.8B |
| Higgsfield (higgsfield.ai) | $1.12B–$1.62B | $4.49B–$6.49B |
| Pika (pika.art) | $20M–$81M | $380M–$840M |

## Questions

### What is Luma AI's revenue?

Specter estimates Luma AI's annual revenue at $119M to $280M as of October 2026.

### What is Luma AI's valuation?

Luma AI's latest post-money valuation is $4B, from a November 2025 Series C. Specter's live estimate is $3.06B to $5.62B.

### How much funding has Luma AI raised?

$1.06B across five rounds, from a $4.3M Seed in October 2021 to a $900M Series C in November 2025.

### Who invested in Luma AI?

15 investors, including Amplify Partners, Andreessen Horowitz, HUMAIN and Matrix.

### Who are Luma AI's competitors?

Runway, Kling AI, Higgsfield and Pika. Specter ranks 30 competitors for Luma AI.

## About this data

Specter models revenue and valuation monthly and anchors each estimate to reported figures and priced rounds. Method: https://www.tryspecter.com/revenue-valuation

Cite as: Specter. "Luma AI revenue and valuation." tryspecter.com/revenue-valuation/luma-ai. Updated November 2026.